Faceparty.com Super Free Advertising Trick for the UK

Posted in: Marketing and Promotion April, last year

Faceparty is one of the largest UK social networking websites with a sub 1,300 Alexa ranking and receives over a million visitors every day.

They recently revamped their website and on the front page, instead of the standard advertising banner that they used to display, they now allow members to TXT in their user names from a UK mobile phone and they will feature the profile as you can see below:

This is obviously a prime location and needs taking advantage of!

Notice the profile on the far left of the scantily clad woman - well let’s take a look at the statistics on her profile, shall we?

The profile was created on the 4th of April, they are obviously using this ‘TXT’ trick to advertise and already the profile has over 72,000 views - climbing at around 30 views every 2 minutes (and that’s just now at 1:23am UK time, it would get far more during peak hours). It works out around 18,000 visitors to the profile every day.

I did a little test on Faceparty a while back and around 2% of the visitors to the profile clicked through to the website I was advertising. That means, 18,000 x 2% = 360 visitors.

The key factor to succeeding using this method is obviously the default thumbnail that you use for the profile - you’re looking for a high CTR (visitors to click-thru’s to the profile) so a woman in a suggestive pose or dressed wearing little will work wonders here.

What this particular advertiser is doing - and it’s very clever - is asking guys to TXT in her member name to Faceparty - so instead of paying £1.50 per time, they’re getting guys to do it and keep her in the advertising block for free.

Now, in their favorite websites field they list the website they’re funneling traffic to which is www.sexxxy-ads.co.uk - where they list women the men can allegedly hook-up with for sex by calling a number which costs them £1.50 per minute. Obviously, the guys will be kept on the phone as long as possible, either by staff or an automated service (probably the latter, I haven’t actually called the number).

So let’s wrap this up:

If you create a profile on Faceparty and ask guys to TXT your member name in to Faceparty with a rude incentive, you get prominent advertising by way of a featured profile on the front page and thousands of views per day, generating hundreds of visitors to a website of your choice - absolutely free. By creating many profiles and doing a similar thing on them all, I believe this has potential to generate hundreds of pounds/day.

Get on the bandwagon quick before it’s too late.

12:36 am

9 Comments

Very interested, im going to try it!

Comment by scrizzle — April 8, 2007 @ 4:31 pm
Very cool info, I think I will check it out. But I would think this site would lose visitors because most people will find that the site is full of spam now?

Comment by Jen was here — April 10, 2007 @ 5:21 am
How do they send this video they say in profile?

Comment by Ring — April 11, 2007 @ 4:25 pm
They don’t send a video - it’s a lie to get guys to TXT the number so the profile gets featured.

Comment by gadood — April 11, 2007 @ 7:39 pm
The dirty rotten scoundrels.
Do people phone these premium rate things though now with the likes of Adult friendfinder and other sites where its far less costly?

Comment by Ring — April 12, 2007 @ 7:09 am
Not a lot of regular folk know adultfriendfinder exists - plus it costs a lot for membership.

Comment by gadood — April 12, 2007 @ 2:59 pm
faceparty sucks, its poor excuse of a chatroom is riddled with spambots flooding the room with cam for pay sites.. and what does fp do.. sweet f/a they are too busy to rip off myspace and not looking after its genuine memebers

fp is a f**king joke and should be closed down!!

Comment by boycott faceparty — May 5, 2007 @ 11:48 pm
This has now finished due to the large amount of arseholes that jumped on the bandwagon and spoilt it for everyone else.

Faceparty have now stopped you from adding the number to text (88500) anywhere on the profile which is used for advertising.

Waste of time - try mingleville or face-pic instead, I get more hits from those than i do from the faceparty method.

Comment by FINISHED — July 17, 2007 @ 8:48 am
Heh try alternative charceters like an O rather then the 0 or used 88(double eight)500(fivehundred)

Comment by Bert — September 29, 2007 @ 2:43 pm