Creating 2 Clickbank Products With $4,052

Posted in: Clickbank March, last year

I decided I should really blog a lot more so I’m going to detail everything that I get involved with from now on, so here’s how I’m in the middle of creating 2 new products for Clickbank.

How I Researched for Product Ideas

The most important part! Firstly I checked what was selling well on the Clickbank Marketplace in one particular niche with as little competition as possible, knowing I can improve upon the current best sellers. Things I looked for: Poor sales copy, poor offers, lacking in general quality or actual ‘proof’ of their claims etc.

I was also looking for products that could exist forever and never get old. I don’t go for the flash in the pan type of products that rake in a lot in a short space of time and then the bubble bursts… I’m looking for long-term income with these products.

The Hunt for Great Domains

Then I went on the hunt for some great keyword domains I could snatch up for as little as possible for each product. When you put your products in the Clickbank Marketplace back-links will pour in from review sites and affiliates etc therfore if your domain is favouring a specific medium-searched for keyword, I believe you’re guaranteed to rank for it sooner or later.. especially if it’s one of the top 3 TLD’s, ie .com / .net / .org. This will ensure you’re at least getting some organic, free traffic so you may not have to blow a ton of money on Adwords testing conversions (visitors to sales ratio).

I managed to find one two keyword domain (example: greenfrogs.com) that was searched for 270 times per day according to Wordtracker. The best thing was the domain was already ranking for the keyword in about 15th position - awesome. I managed to purchase it from the current owner for $600 which I thought was a bit of a bargain.

The next domain I found for my other product was a three word keyword domain (example: growplantsquick.com) and wasn’t ranking at all, but it was searched for 190 times per day, with a longer tail of that keyword totaling 340 searches/day. This was owned buy a domain company with an asking price of $2,500. I e-mailed them an offer of $400 and they called me back. We finally settled on $1,000 - saving me $1,500 off the original price. Cool, eh?

Finding People to Write The E-Books & Bonuses

I confess, I didn’t know hardly a thing about the actual products I was going to make, but that’s not a problem when you have an account with Elance. You can find all sorts of people to contract and outsource work to. Graphics artists, writers, musicians, video producers etc - the world is really opened up to the type of products you can create once you begin looking at outsourcing. I didn’t actually use elance this time around as I knew I could pluck a knowledgeable person off of a large forum related to the products to write them for me.

I agreed a price which was as follows:

Product no.1 - 60 pages long, 5 bonus guides at 3-5 pages each. $800
Product no.2 - 30 pages long, 3 bonus guides at 3-5 pages each. $600

It really isn’t that expensive to create your own products - I think a lot of people shy away from the idea of creating their own products but I think it’s awesome, and once you know where to go to get your products created it’s a simple process.

Finding Someone to Write The Sales Copy

The copy on your products page is the most important aspect along with your actual offer. In my opinion you should pay what you can afford. It’s worth researching copywriting reading up on the topic to understand just how important it is for the success of your product.

I could of looked on elance, but I knew a copywriter from a previous project (who I found through elance) that could do the job for a nice price.

Total cost for sales copy for the 2 products was $800, plus $200 on completion.

Big copywriting names such as Michel Fortin cost up to $8,000 - but when there’s other great up-coming copywriters looking for work on elance, if you’re on a budget like I was they’re a fantastic choice.

Designing E-covers for the Products

I always design my own graphics for everything I do - I just used some e-cover photoshop actions that I purchased a long while back. I can’t remember where I bought them now but if you want to create your own I just saw this advert on Adwords for an ecover maker that looks like it producers good quality covers - providing you make a great design to go along with them! If you’re not that savvy at design you could head off to elance where you will find some great graphics designers who will be happy to create you one on the cheap.

Total cost so far: $4,000

Costs to be added once the guides are written and it’s time to add them to the Clickbank Marketplace: $52

The first product should be up within a month from now, and the second a month after.

While I wait for the products to be written I’ll be working on the ring tone thing mentioned below. Hope this gave someone some insight or tips!

6:43 pm

5 Comments

Hey Pete

Where are you buddy? Need some advice about this whole clickbank thingy…

Comment by pilkster — March 29, 2007 @ 6:05 am
[…] The vendor also needs to invest money in good sales copy (e.g. e-books) or may need to out-source technical work (such as programming a service) which could cost in the hundreds or thousands. I believe the rewards for owning your own product though far make it the better choice. See how I’m in the middle of creating 2 products for Clickbank as a vendor. Here’s a question: If you’re promoting someone else’s e-book right now from Clickbank and earning $50 per day - and you know there’s at least 5 competitors on Adwords probably making a similar amount.. why not think about creating your own competing product, making it better, with better sales copy, advertise your own product and then contacting those affiliates and let them try their hand at promoting your product instead? […]

Pingback by » Vendor or Affiliate: To be or not to be? - GADOOD.com — April 12, 2007 @ 3:30 pm
Are they up? It’s been about a month right? You left me hanging in suspense and now I’m going to have to come back to see how the story ends

Comment by Cesar from Flee the Cube — April 13, 2007 @ 6:56 pm
Hey Cesar, not yet - the second product is still being written and there’s a few lose ends to tie up with the first yet.

The first product should be up within a month - the writer had a few bonuses to finish up and he got a little busy re-locating unfortunately.

Rest assured I shall be updating on all of the progress.

Cheers for stopping by,

By the way, did you catch the second part to this?

Pete

Comment by gadood — April 13, 2007 @ 7:06 pm
How do I go about creating a product, kindly redirect…Thanks

Comment by Alan — January 26, 2008 @ 4:23 pm